2020 is just around the corner, let's hit the ground running 🏃

The Grow Better Letter

Hear why businesses choose HubSpot

A unified tool at the core of sales and marketing

Percipient helps law firms and corporate legal departments tackle legal matters with the right mix of technology and people. They needed to organize the way they were dealing with leads and closing deals. After a few years of juggling between different tools, they started using one of HubSpot's free tools and shortly decided to upgrade and concentrate all their customer's journeys into the tool, which now allows them to leverage more opportunities.

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Trends to stay ahead of the game

Social Media Trends for 2020

HubSpot teamed up with Talkwalker on an in-depth e-book, packed to the brim with quotes from industry experts around social media trends for 2020. Hear from folks at CloudApp, HubSpot, Adidas, Hootsuite, Ahrefs, and more around which trends will pass us by, and which will stick around. You'll learn about artificial intelligence in social media, augmented reality as a social media tactic, social media e-commerce tactics to woo Gen Z and more.

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Season 2 out now

What is Sales Enablement?

In Season 1, host Jorie Munroe explored the topic of SEO, and how to create an SEO strategy to improve content rankings and drive more traffic to your site. This season, we look at sales enablement and how to align marketing and sales to close more deals. We'll be tackling qualifying leads, setting visions and goals, and drafting your sales and marketing SLA.

Play first episode [3 minutes]

Free Business Strategy Tutorial

Setting Business Goals for 2020

The success of every inbound business begins with goals. Today, you and your team should always be learning and improving in order to grow or scale. Business goals, when properly set and clearly communicated, can help ensure there's alignment, transparency, and no effort wasted across teams. Learn how to: